How to Choose Vending Machine Locations？--Part Two
You may think that people have no reasons to shop on vending machines in business districts as there is everything to cater for the shopper’s needs, for example a high density of convenience stores, milk tea shops, shopping malls within just a few steps. Why do shoppers have to go to the vending machines to buy things! Yes, you are right. However, in addition to the basic retail sales of goods, vending machines can also bring a considerable amount of advertising revenue. In addition to being a machine for selling goods, each vending machine is also a good advertising platform. Most vending machines have a display screen, which can play picture or video advertisements. Business districts can be said to be the places with the largest traffic following train stations and airports. In terms of retail, as long as you choose a suitable location near the business district and choose the right goods to sell, the monthly retail income can also be high.
In terms of product selection, snacks and drinks or selling skin care products are all possible. But it is more important that the prices set for all products are sold at or below the market retail price, otherwise your products will have no price advantage at all. Secondly, in terms of location selection, don’t choose the places that are too close to convenience stores, but choose places with more playing facilities or restaurants. To choose the former is because there may not be too many snacks and drinks in the play store, and to choose the latter is because the price of the drinks that restaurants sell are too high. Some people don't want to be taken advantage of, maybe they will go to vending machines to buy drinks.
Every time you go to a hotel, you may see a vending machine in the lobby, which intuitively expresses the flow of people in the hotel lobby. Hotels in a city are usually fully booked during peak travel seasons. If a vending machine is placed in the hotel lobby, the daily income is definitely considerable.
When choosing hotels for placing your vending machines, it is also necessary to conduct an on-site investigation. At this time, it is not the occupancy rate of the hotel that you should look at, but the geographical location of the hotel. If the hotel is too remote, the occupancy rate will definitely not be very good. Relatively speaking, the hotel should be as close as possible to places like subways, business districts, and scenic spots. Secondly, when placing the vending machine in the hotel lobby, try to put it as close to the elevator entrance or the front desk as possible, so that everyone can see it at a glance when entering and exiting the elevator or checking in at the front desk.
When choosing products, the most recommended ones are snacks, beverages and instant cup noodles, etc. During the summer travel peak season, you can occasionally try to put fruit cuttings and the like, because the unit price of such products is high. In the summer, everyone’s demand for fresh fruit cuttings will rise. During the off-season, the goods are usually replenished every 3 to 4 days, which greatly reduces the labor cost.
Many factories are located in relatively remote places, and there are no supermarkets and convenience stores around, so for factory employees, shopping has become uncommon. This make factories become excellent places to put vending machines. Before placing the vending machine, it is also necessary to conduct on-site inspections to observe the flow of people in the factory, which should be at least 30 people. If there are 80 or more people, you can consider placing a large-capacity combo vending machine, a double-door smart fridge or multiple single-door smart fridge vending machines.
Generally speaking, the vending machines can be placed in the cafeteria or the downstairs of the dormitories in the factory, because these two places have the most traffic and people stay there for the longest time. The vending machines in the canteen could mainly sell beverages, and some snacks. For the dormitories, food and daily necessities can be put in more, such as towels, toothbrushes, toothpaste, etc. If you want to put your own vending machine in the factory, you must either find the property management of the industrial park or talk to the person in charge of the factory. The cooperation model is nothing more than the income sharing or the rental model.
Today, I will mainly introduce the selection of these three locations, and will continue to update the location introduction in the future. Welcome to leave a message to share the relevant information and knowledge of the vending machine.
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